Located at 654 Hudson Street, the store is a testament to LILYSILK’s commitment to premium silk craftsmanship and sustainable fashion. Designed as a blank canvas, the space allows the brand’s exquisite designs to take center stage, complemented by accents of LILY GREEN artwork and cozy lounge areas that elevate the shopping experience. Carefully curated racks and wardrobes create the familiar feel of a home closet, inviting customers to explore and connect with the brand on a deeper level.

“The store is a reflection of our dedication to innovation, elegance, and sustainability,” said Alexander Meder, Vice President & General Manager of LILYSILK Retail & Wholesale. “We wanted to create a space that not only showcases our products but also offers a luxurious and comfortable environment where customers can truly immerse themselves in the world of LILYSILK.”

The grand opening event was nothing short of spectacular. Guests were treated to an exclusive LILYSILK Dreamer Set, featuring a silk pillowcase, eye mask, and silk scrunchies — designed to promote better sleep, healthier skin, and ultimate relaxation. Adding a personal touch, attendees had the opportunity to customize their purchases with on-site embroidery machines, creating one-of-a-kind pieces that reflect their unique style.

“We are thrilled to introduce LILYSILK’s first concept store in New York, a city that embodies innovation, style, and timeless elegance,” said David Wang, CEO of LILYSILK. “This space is more than a store — it’s a destination for those who appreciate the finest silk craftsmanship, sustainable fashion, and modern luxury. Join us in this monumental moment as we grow together with the community.”

As the evening unfolded, the atmosphere was filled with excitement and inspiration. The grand opening of the Manhattan concept store marks a new chapter for LILYSILK. It also served as a platform to introduce guests to LILYSILK’s creative vision, showcasing the latest collections and highlighting our commitment to sustainability.

We invite you to visit our new concept store at 654 Hudson Street and experience the world of LILYSILK for yourself. Together, let’s embrace the beauty of silk, the power of sustainability, and the joy of timeless elegance.